Apeland Informasjon AS
Skjolden 1, N-1363 Høvik, Norway
Tlf: +47 67 56 67 56
Fax: +47 67 56 67 51
NO 972 413 550 MVA
firmapost@apeland.no
Associate of
Learn more about reputation management and communications
Here you will find a selection of books written by experts associated with the Reputation Institute. They are available to order online.
Nils M. Apeland: Det gode selskap - Omdømmebygging i praksis
The first book written in Norwegian about reputation management. This book is a good introduction to anyone who wishes to work systematically to enhance an organisation's reputation. Communications consultant Nils M Apeland explains the various aspects of reputation management in a straightforward and easily understandable way, with references to relevant research and a large number of Norwegian examples. The book contains separate chapters on media relations, corporate social responsibility and crisis management and its impact on reputation. "A sound textbook, which delivers what it promises," wrote the industry journal Kommunikasjon in its review.
Norwegian. 226 pages. NOK 499.
Cees B.M. van Riel and Charles J. Fombrun:
Essentials's leading experts on corporate communication and are founders of the Reputation Institute. In this book they present the most important theories and models for working with communications and reputation management. This book is suitable both as a reference work and as a source of inspiration for managers with responsibility for their organisation's communications.
English. 283 pages. NOK 399.
Mary Jo Hatch and Majken Schultz: Taking Brand Initiative
The subtitle of this book, "How Companies Can Align Strategy, Culture, and Identity Through Corporate Branding" sums up the contents very well. Professors Hatch and Schultz present new and exciting ideas and models to show how to balance management's desires and objectives, the employees' attitudes and how the outside world experiences the organisation. Many good examples from companies like British Airways, LEGO, Novo Nordisk and Johnson & Johnson.
English. 230 pages. NOK 399.
